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A Better Approach
to Investor Feedback.

Veridian is dedicated to delivering investor relations advisory services informed by insights directly from your investor base.

Our unique, qualitative approach creates an investor feedback loop that ensures you always have a pulse on the investment community.

Understand your investor audience.

Our Solution

Our Continuous Market Sentiment Research (CMSR) process allows us to cultivate and deliver unprecedented insight into the investment community.

CMSR removes guesswork by creating an effective investor feedback loop to ensure you always know exactly what your investors are thinking.

Your designated CMSR Partner becomes a vital member of your team, providing a complete picture of investor sentiment and helping you incorporate these insights into your strategy and messaging.

The Veridian Difference

We developed Continuous Market Sentiment Research (CMSR) to deliver a deep understanding of how the investment community views your company within the capital markets landscape.

CMSR is an iterative process that combines rigorous market intelligence, in-depth investor interviews, and regular alignment with your team to confidently inform strategic decisions and prepare executives for investor interactions. Our unique qualitative approach is focused on understanding the “why” behind investor thinking.  

Our insights can be incorporated into all aspects of your Investor Relations and Strategy functions, ensuring every element of your investor messaging strategy resonates with investors.

Use Cases

  • Informed IR Support

    Our work provides the support you need with the assurance that you are credibly addressing underlying sources of concern and confusion that could hamper your intended narrative.

  • Investor Events

    Traditional perception studies are limited in depth and frequency. Our approach has no such limitations, allowing us to gather feedback that is directly relevant to your investor event, then follow up with investors to understand how views changed.

  • Activism Prevention

    Successful activism campaigns rely on widespread concerns that investors feel aren’t being properly addressed by leadership. The best way to prevent such a campaign is to continuously monitor investor sentiment, so any such concern can be addressed promptly and on the company’s terms.

  • Drive New Engagement

    Attracting new investors requires identifying likely potential investors and understanding what is keeping them on the sideline. Veridian can help with every step in that process.

  • Internal Alignment

    Addressing investor concerns often requires buy in from senior leadership and the board of directors. Providing direct and comprehensive investor feedback can help align these constituencies and inform key decisions.

Blevin Brown

blevin.brown@veridiansp.com

Blevin Brown has over ten years experience in equity capital markets and investor relations advisory. His experience transitioning between sell-side, corporate, and advisory roles provided a unique perspective on the challenges surrounding investor feedback. Finding other solutions in the market lacking, Blevin developed Veridian’s Continuous Market Sentiment Research (CMSR) approach in coordination with a team of analysts and leading researchers.

At Veridian, Blevin advises management teams on a full range of investor relations matters, leveraging CMSR to provide management teams with a clear, up-to-date understanding of how investors are assessing their businesses.

Prior to Veridian, Blevin spent several years as an investor relations consultant, where his practice included developing strategies and investor communication programs for various corporate actions such as M&A transactions, management transitions, and activism defense.

Prior to beginning his career as an investor relations consultant, Blevin held roles in Corporate Development at Uniti Group (UNIT) and in Equity Research at Stephens Inc.

Blevin holds a B.S.B.A. from the University of Arkansas.

Get In Touch

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